Who we are
As native creatives and inveterate entrepreneurs, we understand the challenge of optimizing your own story when the coffers filled telling the tales of others.
With robust experience spanning theater, live events, art, dance, film, themed entertainment, industry, and more, we’ve treaded the landscape of challenges that studios, design firms, businesses, and individual storytellers face.
Working with some of the biggest brands in arts and entertainment, we’ve honed mastery of elevating creative voices in a saturated market. Our process helps creatives, artists, and storytellers of every stripe express their unique talents in a brand that reflects their identity and projects meaning.
Liz Sánchez Rasking
Founder | Director of Strategic Development
Liz Sánchez Rasking is a creative and colorful business developer with a degree in Chemical Engineering. As an experienced reverse engineer and storyteller, she brings over 20 years of cross-industry experience to bear when establishing and nurturing strategic partnerships. Throughout her career, Liz has championed the value of collaboration and deep listening to identify the unspoken needs of clients. A proud Latina born and raised in Southern California, she believes in nurturing local communities and collaborating to advance economic progress.
Jared D. Wells
Co-Founder | Director of Narrative Development
Reared in the cornfields of Indiana, Jared eschewed his rustic origins shortly after graduating Ball State University with a self-designed degree in Narrative Brand Promotions. His lifelong fervor for delighting audiences led to a storied career as a show writer, experience designer and creative director in Orlando's themed entertainment industry. Crafting narrative-driven experiences for clients as diverse as the Walt Disney Company, the EPA, and Airbus, he has honed a versatility of voice that enables him to encapsulate and express any brand's essence.